Events

WORKSHOP: Growing Your Practice: The Secret To Getting More Good Clients – August 22

August 22, 2019 Noon – 2:00pm Washington, DC Need more – and better – clients? By the time lunch is over, you’ll know how to identify the best clients for your unique practice, where to find those clients, how to attract more of them. We’ll discuss how this applies to a well-established firm, a fast-growing .. read more

23
May
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WORKSHOP: The Secret To Getting More Good Clients – June 27

June 27, 2019 12:30 – 2:00pm Chevy Chase, MD If you’re looking to grow your practice and increase profitability, better clients – and more of them – is a great place to start. We’ll discuss how to choose the best clients for your practice, what you can do to attract more of them, and how to .. read more

22
May
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SEMINAR: How To Increase Your Firm’s Profitability And Your Take-Home Pay – May 17

May 17, 2019 11:20 a.m. – 12:10 p.m. Washington, DC If you’re not satisfied with your firm’s profitability – or your take-home pay – Mary Ellen will show you where to find the best opportunities to increase revenue and lower costs. We’ll discuss how to identify the key obstacle to higher profitability, whether in operations, .. read more

30
Mar
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SEMINAR: Help, I Have No Time For Marketing! – September 13

September 13, 2018 Noon – 2:00pm Washington, DC It can be challenging to choose the right marketing for your practice. During this session, we’ll discuss which marketing activities work best for different types of law firms and which take the least amount of time and money. If your marketing activities are already working well, we’ll .. read more

24
Aug
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WORKSHOP: Standing Out: How To Set Yourself Apart From Other Law Firms – August 16

August 16, 2018 Noon – 2:00pm Washington, DC As requested by those who couldn’t attend the session at Practice 360: Mary Ellen will discuss how to identify and communicate what makes your firm different from other law practices, how to express the value you give your clients in dollars and cents (and charge more), and .. read more

31
Jul
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SEMINAR: Standing Out: How To Set Yourself Apart From Other Law Firms – May 18

May 18, 2018 11:00 a.m – 12:00 p.m. Washington, DC Learn how to identify and communicate what makes your firm different from other law practices; how to express the value you give your clients in dollars and cents (and charge more); and how giving potential clients a choice helps them choose you. This workshop is .. read more

17
May
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WORKSHOP: DC Women@Darden Discussion For Aspiring Entrepreneurs – April 22

April 22, 2018 4 p.m. – 6 p.m. Arlington, VA How To Start Your Own Business With Or Without A Big Idea You’re invited to join the Washington, D.C., Women@Darden group for an interactive discussion led by Mary Ellen Hickman (MBA ’99) on starting your own business. We will explore how to: Sell your professional .. read more

30
Mar
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WORKSHOP: Managing Your Business: The Secret To Getting More Projects And More Clients – April 2

April 2, 2018 6:30 p.m. – 9:00 p.m. Arlington, VA Getting more projects and signing more clients is a critical part of being a business owner. In this interactive session, we’ll discuss how to define your ideal clients, how to choose which networking events are best for you, and how to know who will become your best .. read more

08
Jan
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SEMINAR: Growing Your Law Practice: The Secret To Getting More Of The Right Clients – March 8

March 8, 2018 Noon – 2:00 p.m. Washington, DC What does every law firm need? More good clients, now! By the time lunch is over, you’ll know how to identify the right clients for your unique practice and exactly what steps to take to attract more of those clients. What we’ll discuss: How to identify the right .. read more

03
Jan
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WORKSHOP: Practical, Strategic Marketing: Create A Plan That Works – March 7

March 7, 2018 9:30 – 11:30 a.m. Washington, DC The objective: Write a streamlined marketing plan to successfully promote your organization. Think of this as marketing made simple. First, we’ll talk through how to identify the right target audience, define your unique point of difference, and choose which marketing and communication channels – social media, .. read more

02
Jan
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